The Next Star

Today I visited the set of the television show The Next Star which is in its second season. It is produced by Tricon Films and Television and airs on YTV. Since the main audience for the show is kids, it was a fun and relaxed trip to the set.

The show’s concept is similar to that of the Idol franchise as a cross-country talent search is held. The 3 judges give golden tickets to those who give the best singing auditions and demonstrate star potential.

I went to the studio in Toronto to coach the finalists on having powerful presence on stage and off. I also gave them tips to help hem prepare for the spotlight and their careers as artists. It was part of an episode in which the young singers are given tips by various experts on the tricks of the trade.

I advised the finalists in a group setting in their rock and roll themed lounge. They were wonderful, personable and it was a pleasure to meet and work with them. Adamo, the host is hilarious and sweet. He helped to make the experience a fun one!

We discussed many topics but I gave them my top 3 keys for making fabulous first impressions and achieving star caliber style. Without elaborating here (more to come in a future article), these can apply to anyone:

1. Always be professional - set goals & hone your communications skills, etiquette

2. Show us your personality – show congruency between on-stage and off-stage messages

3. Have confidence in yourself & be able to communicate this to your audience

The purpose of this is of course to execute your branding well so you can build strong rapport with your audiences.

The Next Star Host: Adamo Ruggeiro
Judges: Steve Cranwell, Suzie McNeil, Christopher Ward